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A Few Things that You Need to Know About Paul Marciano

You may not know it but Paul Marciano is an American entrepreneur who has become much more popular for being one of Guess Jeans’ co-founders. However, the name has actually come up in the news since he was accused of unsuitable behavior by Kate Upton which has resulted to an immediate impact on his business. These are among the things that you may or may not know about Paul Marciano.

He was born in the town of Debdou and such is in the Oriental region of Morocco. This town is quite interesting as such was considered as the center of learning for those Moroccan Jews and such also exported rabbis to the other Moroccan Jewish communities in the 19th century and also at the start of the 20th century. With this, such is no longer the situation since a lot of the Moroccan Jewish population fled in those local towns when such French Protectorate was established.

Eventually, Paul Marciano moved to the US with his family. He then started up Guess Jeans along with his brothers. . Paul Marciano handled the public relations and also the business’ marketing. He later held the positions of being the CEO and President but he then stepped down as CEO in order to be the corporation’s Executive Chairman. Marciano is presently the chief creative officer.

It was in 1981 that Guess was formed by the Marciano brothers who left south of France to have their American dream come true. This brand was inspired by the European influence and it was actually the Marciano brothers who redefined denim. The first design which they created was that stonewashed and also slim-fitting denim. Bloomingdale was actually the first department store that welcomed this brand and they ordered two dozens of such pair of jeans. In only a few hours, such were sold quite fast. Such was the start of the brand’s success story

The black-and-white ads have actually won various Clio awards. Such was initially run by the four Marciano brothers but later on the company has extension lines which are Marciano as well as G by Guess handled by Maurice and Paul.

Now, Guess has become a brand representing adventurous lifestyle, sexiness and youth. For many years, Guess has certainly invited people to dream with the timeless advertising campaigns which turned unfamiliar faces into popular models. The company, in 2004, expanded to a retail concept and this was known as Marciano and such is about modern collection. The brand really offers fashionable designs for those stylish women and men. It cannot be denied that Guess has become now a global lifestyle brand.

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